Ratos’s subsidiary Plantasjen is acquiring SABA Blommor AB, one of the leading service providers of in-store solutions for flowers in Sweden. With over 700 points of sales across the country, mostly in the grocery segment, the acquisition propels Plantasjen’s journey from garden center into a leading brand for plants.
Plantasjen is strengthening its position through the acquisition of SABA Blommor AB from SABA Logistics, a Dole Food Company. The company has approximately 160 employees, and an annual turnover of approximately SEK 330m. With the acquisition Plantasjen’s offer leaps from 40 garden centers to over 700 points of sales.
“Through combining SABA’s more than 700 points of sales and competence as a leading supplier of flowers to the grocery segment, with Plantasjen’s industry leading supply-chain and know-how of plants, we will increase the availability for our customers. The acquisition is an important part of our strategy to create a unique offering with an outstanding supply-chain and increased market presence for more people to enjoy life with plants,” says Plantasjen’s CEO Jon Abrahamsson Ring.
In addition, SABA is not present in Norway and Finland where grocery sales of plants are less developed but fast growing which provides additional opportunities for Plantasjen’s growth going forward.
The acquisition is subject to approval by the relevant authorities and is expected to be completed in the second quarter of 2017
– See more at: http://ratos.se/en/Press/Press-releases/2017/Ratos-AB-Plantasjen-is-acquiring-SABA-Blommor-AB/#sthash.OGSlbFhd.dpuf