Adara
Quality Clouds has announced a new round of investment to continue scaling its application development governance platform. The investment was led by YFM Equity Partners (YFM), with participation from Seed-round lead Adara Ventures, plus new investors Aldea and U.K. Future Fund.

We first partnered with Quality Clouds in early 2020, as the first investment from our third fund, and we are excited to be backing the team led by Albert Franquesa and Angel Marquez again.

This round allows the company to accelerate its business plan, onboard a US sales team, and expand the marketing and customer success resources available for newly-incorporated Chief Revenue Officer K.C. Watson.

The new investment will strengthen the company’s offering globally, following strong growth in the US, where 45% of Quality Clouds’ clients are based. It will also help increase Quality Clouds’ ability to help ServiceNow and Salesforce customers unlock the value of their investments.

Importantly, the company is vastly upgrading the resources available to support and coach the founders and management team. Experienced software veteran Mark Sutherland is joining the company as non-executive Chairman, while Kevin Tumulty (formerly EMEA VP at ServiceNow), John McAdam (formerly CEO of F5 Networks), and Sander Daniels (formerly Head of Financial Services Industries – Northern Europe, Germany and UK at Salesforce) join the new Strategic Advisory Board.

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