TPG Capital

HONG  KONG and BEIJING—17 April 2019 — TPG, a leading global alternative asset firm,  today announced that it has led a consortium of investors and reached a  definitive agreement to invest in APM Monaco (“APM” or “The Company”), a  leading contemporary jewellery brand, synonymous with the  chic of Monaco and South of France lifestyle. The brand originated in Monaco  and successfully grew a global footprint with a significant presence in Asia.  TPG and its partners will together acquire 30% of the company from its existing  shareholders. TPG is investing in APM through TPG Capital Asia, the firm’s  Asia-focused private equity platform. China Synergy is an investment platform  jointly set-up by TPG and CICC Capital, and Trail is a Paris-based European  private equity investment firm. The transaction is expected to close in a few  months. Additional terms were not disclosed.

“APM  Monaco’s team is proud and look forward to writing a new chapter of our brand  history. TPG Consortium is the ideal leading global partner to continue to  develop our contemporary luxury vision,” said Philippe Prette, founder and CEO  of APM. “TPG’s unique expertise in growing iconic brands and their belief in  our innovative products and business model makes them an excellent partner to  work with, and at the same time, China Synergy and Trail bring their respective  strengths in China and Europe. We look forward to the opportunities that lie  ahead of us as we expand domestically and globally optimizing our strengths  with their expertise while keeping the strong identity and values of the brand”.

APM started  as an original design manufacturer (ODM) for leading European distributors 37 years  ago. The Company relocated productions to China in 1992 and launched its own  jewelry brand APM Monaco 20 years later. Headquartered in Hong Kong, APM  combines contemporary luxury with fast retailing, two best-performing  categories, capitalizing on strong demand from an upcoming generation and  increasing lifestyle spending in China. With its in-house design experts, APM  is a pioneer in the fashion jewelry space with strong product innovation. By  the end of 2018, APM had approximately 200 stores in 26 countries.

“The  founders and management team of APM have successfully built a fashionable brand  that resonates well with consumers and has a loyal following. We are impressed  by the Company’s creativity, vision for the luxury industry, and values,” said  Chang Sun, Managing Partner, TPG China. “As investors, we are excited by the  opportunity to partner with dynamic entrepreneurs like Philippe to bring their  vision to the next level and look forward to working with the Company’s  management team to accelerate growth by leveraging our global resources. We are  also very happy to partner with China Synergy and Trail to accomplish this  deal.”

“This  is a perfect demonstration of the power of partnership,” said Ding Wei, CEO of  CICC Capital, “TPG, China Synergy, and Trail each contributes distinctive  competitive advantages and collectively bring irreplaceable value to the Company.”

“APM  Monaco’s transformation from a European company into an Asian-focused market  leader has been highly successful”, said Xavier Marin, Managing Partner of Trail.  “As the European member of the consortium, we are thrilled to partner with  Philippe and the whole management team to bring APM Monaco into the premier  global jewelry brand position.”

2019  marks TPG’s 25th year investing in Asia, since establishing its first  regionally-dedicated fund in 1994. Comprised of approximately 50 investment  professionals, the TPG Asia team pursues investments in a broad range of  industries, with a significant focus on consumer, financial services,  healthcare, and TMT/new economy.  Across  platforms, TPG has significant experience partnering with strong consumer  brands to build and scale their businesses. Select current and past investments  include Anastasia Beverly Hills, Cirque du Soleil, Ducati, Lenskart, Rodan +  Fields, and Viking Cruises, etc.

Natixis  acted as the exclusive financial advisor to APM Monaco on this transaction. LPA-CGR  and Paul Weiss acted as joint counsel of APM Monaco. Cleary Gottlieb Steen  & Hamilton acted as the legal advisor for the Consortium.

About TPG

TPG  is a leading global alternative asset firm founded in 1992 with more than $104  billion of assets under management and offices in Austin, Beijing, Boston,  Dallas, Fort Worth, Hong Kong, Houston, London, Luxembourg, Melbourne, Moscow,  Mumbai, New York, San Francisco, Seoul, and Singapore. TPG’s investment  platforms are across a wide range of asset classes, including private equity,  growth equity, real estate, credit, and public equity. TPG aims to build  dynamic products and options for its investors while also instituting  discipline and operational excellence across the investment strategy and  performance of its portfolio. For more information, visit

About China Synergy

China  Synergy is an investment platform set-up jointly by TPG, the leading global  alternative asset firm, and CICC Capital. This platform targets investment  opportunities both in China and overseas that will benefit from the key trends  in the Chinese economy, underpinned by the sponsors’ strong cross-border  investment and business development capabilities.

CICC  Capital, a wholly owned subsidiary of China International Capital Corporation,  has become a leading private equity brand in China, and a significant player to  promote the transformation of Chinese economy.

About Trail

Trail is an independent European private equity investment  firm with over €750 million cumulated capital managed to date. With its two  strategic partners, Silk Road Fund and CICC, China’s preeminent investment  bank, Trail has set-up a first-of-its-kind investment platform across Europe  and Asia. Trail’s team helps high performing small and mid-size European  companies scaling up in size, scope and geographical boundaries with a specific  focus on China.  Trail is committed to  long-term, responsible and value-creating investment. It has three offices in  Paris, Luxembourg and Beijing.


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