WallVision continues its international expansion through an acquisition of the Italian premium wallpaper company, Wall&decó. The previous owner will remain in the business and reinvest in WallVision Group.

WallVision is a leading wallpaper group in the Nordic region with a growing international presence. The Group consists, before the acquisition, of four strong interior design brands: Boråstapeter, Engblad & Co, Cole & Son and Mr Perswall.

With the acquisition of the Italian premium brand Wall&decò WallVision further expands its international presence and includes a strong interior brand in the group. The business, with revenues of SEK 80 million, have shown double digit growth rates with healthy profit margins since it was founded in 2005.

”I’am really excited to have Wall&decò in the WallVision Group. We look forward to expand the business further and take it to the next level together with Christian Benini and his team.” says Olle Svensk, CEO of WallVision.

The acquisition is expected to close in mid-January 2018. After the acquisition WallVision Group will have pro forma revenues of SEK 600 million and c. 210 employees.

For further information, please contact:
Olle Svensk, +46 768 56 60 93, CEO WalVision Group

WallVision, founded in 1905 is the Nordic region’s market-leading wallpaper group. The group designs, produces and sells high-quality wallpapers under four strong brands, Boråstapeter, Engblad & Co, Cole & Son and Mr Perswall. The group has a growing international presence, accounting for 25% of the group revenues. The group is headquartered in Borås, Sweden and has c. 190 employees.  For more information, please visit

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